World360 Rewards
World360 Rewards is a new, global travel rewards program by Flight Centre Travel Group, one of the world’s largest travel agency groups, operating 30 leading travel brands globally. The One Centre partnered from inception to lead the brand’s architecture, naming, positioning, identity and experience design.
Unlike some conventional travel rewards programs, which can feel restrictive and status-driven, World360 Rewards is 100% travel-driven, empowering members with generous earn rates everywhere they turn, and incredible choice, value and freedom in where and how they travel, across 500+ airlines, 40 cruise lines, 900,000 hotels, 750,000 tours and more. Opening their world to more travel, more often, in more ways than they ever imagined.
world360rewards.com
Created at The One Centre.
Creative Direction by Chris Gillespie.
Design Direction by Bettina Winkler.
World360 Sans by Australian Type Foundry.
Creative Direction by Chris Gillespie.
Design Direction by Bettina Winkler.
World360 Sans by Australian Type Foundry.
︎ Bettina Winkler 2026