Design + Art Direction


Australia Square

The GPT Group

Embracing the buildings architecture and visionery era of the 1960’s, Ikon created a timeless identity for Australia Square – Harry Seidler’s architectural icon in the heart of Sydney CBD. The identity and art direction is a nod to the 1960s overlaid with contempoary values and seen through a modern lense. 


Created at this is Ikon.
Creative Direction by Kate Dennis.
Photography by Anson Smart.
Archival photography by Max Dupain.
Architecture by Harry Seidler.


︎ Bettina Winkler 2020