Grand Central
QIC
The Grand Central identity takes inspiration from the people, environment and culture of Toowoomba. Eskimo identified values that reflect the aspirations of its community — Real, Free, Beautiful and Heroic — and from this designed a charming identity with the concept of ‘Old Meets New’.
Created at Eskimo.
Creative Direction by Mary Talato.
Creative Direction by Mary Talato.
︎ Bettina Winkler 2024