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Grand Central
QIC
The Grand Central identity takes inspiration from the people, environment and culture of Toowoomba. Eskimo identified values that reflect the aspirations of its community — Real, Free, Beautiful and Heroic — and from this designed a charming identity with the concept of ‘Old Meets New’.
Created at Eskimo.
Creative Direction by Mary Talato.
Creative Direction by Mary Talato.
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︎ Bettina Winkler 2024